Why brands cannot ignore Customer Experience

Customer Experience (CX) is nothing less than how your customers feel in the sum of their interactions with your business across all the available touchpoints of your organization. And at the very heart of CX’s importance, lies customer retention, as the very first step to be taken in building a...

Does the retail industry need sentiment analysis?

Just one negative customer experience can make over a quarter of customers leave the brand for good; at the same time, catching those positive customer sentiments on the spot could be the driving force of customer loyalty.

AI-powered Customer Service

Today, advances in technology are once again transforming customer engagement capabilities and service delivery models. And this time, it’s about much more than getting best numbers on call deflection or cost reduction.

Listening up to your customers

Being a good listener can build mutual trust and confidence, being amongst the most valued skills in both personal and business relationships.

What is Sentiment Analysis?

Sentiment analysis is contextual text mining of text that identifies and extracts subjective information to help a business to understand the social sentiment of their brand, product, or service while monitoring online conversations.