As our digital selves are paving AI’s way
 
													
																			
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Αs our consumer experiences are shaping us in the real world, and so are our online interactions with people and businesses.
The COVID-19 pandemic shook our lives and set the foundations for a new era for us all.
Let’s think about how difficult our everyday life would be during the pandemic, without our digital identity.
There is a digitized projection of ourselves that coincides and overlaps with our real, organic self.