The future of CX

Which will be the future CX challenges and trends? How can AI drive CX to the next level?

The Customer Experience in the retail world

It is a fact that the backbone of retail has always been physical sales, having customer experience being correlated with the corresponding physical elements and touchpoints. As the world of retail is evolving through e-commerce, retail customer experience has also evolved.

How to measure Customer Experience 

Customer experience is the overall feel you leave with your customers after their interaction with you, a projection of their experience on how they think of you as a brand, and the only way that could ultimately lead to brand loyalty.